Instagram’s first ad was a post from fashion designer Michael Kors on November 1st. It generated plenty of noise, though not all of it positive. Since then we’ve seen a steady stream of brands, Lexus, Levi’s, Ben & Jerry’s among them, running ads that pull in real engagement.
Ben & Jerry’s: posted November 24, 2013. Followers at the time: 325,942. Likes on the post: 248,348. Comments: 6,562.
Lexus: posted November 22, 2013. Followers at the time: 33,668. Likes on the post: 172,320. Comments: 5,957.
Curious what people think: do Albanian brands have a real case for advertising on Instagram yet, or is it still too early?
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