Digital Marketing and Web Experience Strategist

Building Web
Products That
Perform.

For 10+ years I've owned the full digital experience: integrated marketing, go-to-market (GTM) strategy, web performance and modern search discovery. From enterprise web operations at 50,000-page scale to products I built from zero and took through acquisition, I ship the work myself and report the number it moved.

Open to Digital Marketing and Web Experience Strategist, Integrated Marketing and GTM leadership roles

View Work Resume Connect on LinkedIn
Valon Badivuku

How I Got Here

2008 Media Production Produced, shot and cut a Kosovo documentary screened at DokuFest. 2011 Social Media Marketing Ran digital and social for The Strong Party, a satirical political campaign in Kosovo. 2011–2016 Founder, Acquired Co-founded Qysh Me, grew it for five years and took it through acquisition by Dua.com. 2012–2016 Digital Marketing Specialist Owned product and growth as Digital Product Manager at This Communications Company (ThisCom). 2016–2026 Marketing Technology, University Martech stack for a major university: CMS, Salesforce, Pardot, GTM and GA4, plus technical SEO, GEO and AEO. 2026 SaaS Founder, favURL Built and shut down favURL solo in six months, by choice, once the math stopped working. 2026–ongoing SaaS Founder, Schedulera AI scheduling assistant and booking platform: public booking pages, calendar sync, contacts, reviews and email automation.

What I Do

Digital Marketing and GTM Strategy

Integrated multi-channel campaigns, go-to-market execution, CRO, lead generation, marketing automation and attribution modeling tied to pipeline.

Modern Search (SEO, AEO, GEO) and Analytics

Organic visibility across Google and AI answer engines, Core Web Vitals, Schema markup, Google Tag Manager instrumentation, GA4 and performance tracking.

Web Experience and Architecture

Enterprise CMS operations (50,000+ pages), design systems, WCAG accessibility, conversion funnel architecture, stakeholder alignment and digital product delivery.

Selected Work

All work →
Founder & Builder

Schedulera

AI scheduling assistant and booking platform: public booking pages, two-way calendar sync, contact import, review requests and automated reminders.

Live at schedulera.com View project → Founder & Builder

favURL

AI tool that turned a local business's Google Reviews into a polished, SEO-ready landing page in seconds. Shut down in October 2026 after a six-month solo run.

Founder · shut down Oct 2026 View project → Co-founder & Digital Marketing

Qysh Me

Albanian-language how-to portal co-founded in 2011, grown through SEO and community building, acquired by Dua.com in November 2016.

Acquired by Dua.com View project → Founding Member · UX, Web & SEO

RIPOST MEDIA

Founding member of a Kosovo internet platform built for sharing rather than a news portal, working on user experience, web, SEO, optimisation, and producing.

Founding member View project →

Writing

All writing →